100% Free Salesforce Marketing-Cloud-Email-Specialist Practice Test Questions

Question 1

A marketer for Northern Trail Outfitters (NTO) needs to dynamically update the sender name and email address based on the sales representative associated with the account. The data is stored in two separate data extensions. Which two tools should the marketer use? Choose 2 answers

A : Personalization Strings

B : Delivery Profiles

C : AMPscript Lookup

D : Sender Profiles

Answer: B,C

Question 2

Approximately 50% of Northern Trail Outfitters' (NTO) subscribers open emails on their mobile devices, while the remaining 50% of subscribers open their emails on their desktop. The Chief Marketing Officer of NTO would like the emails to render well on both desktop and mobile devices, but does not want to spend a significant amount of time developing for each environment. What is the recommended design approach?

A : Mobile-aware Design

B : Desktop-centric Design

C : Responsive Design

D : Static Design

Answer: A

Question 3

What is a Master Unsubscribe?

A : When a subscriber unsubscribes from a Publication list via an email unsubscribe link

B : When a subscriber unsubscribes from all emails sent from the Salesforce Marketing Cloud

C : When a subscriber unsubscribes from a list in the Subscription Center

D : When a subscriber unsubscribes from all emails sent from an account

Answer: D

Question 4

A marketer for Northern Trail Outfitters (NTO) needs to dynamically update the sender name and email address based on the sales representative associated with the account. The data is stored in two separate data extensions. Which two tools should the marketer use? Choose 2 answers

A : Personalization Strings

B : Delivery Profiles

C : AMPscript Lookup

D : Sender Profiles

Answer: B,C

Question 5

A marketing team is using the Import Activity to import a csv file into a data extension. The file location is the system default File Location: Enhanced FTP. The import has failed and the error is "File Not Found." Which two steps should resolve the issue? Choose 2 answers

A : Use the Import Wizard to point to rename the file on the FTP.

B : Ensure the file to be imported is in the Import Folder on the Enhanced FTP.

C : Ensure the name of the file in the Import Activity matches the file name on the FTP.

D : Change the file format from "comma separated value" to "tab delimited."

Answer: A,C

Free Practice Salesforce Marketing-Cloud-Email-Specialist Exam Questions 2025